How the Ford B-Max Diver advert was made.



Fiat 500 by Gucci

Director Chris Sweeney Celebrates the Italian Fashion House’s New Twist on an Automotive Icon

High heels, handbags and perfume bottles are transformed into a steering wheel, car exhaust and wheel rims by a vacuum-forming machine in director Chris Sweeney’s short for the new Fiat 500 by Gucci. “The Fiat 500 is a car that everyone holds close to their hearts,” says Sweeney. “It’s an icon of design.”